Did you know that an average mattress can contain tens of thousands of house dust mites and their waste and that 10% of the weight of a two year old pillow can be composed of dead mites and their droppings! Dust mites mostly feed on our dead skin cells and water from our sweat and expired breath and are a serious irritant for the thousands of people in the UK with asthma and allergies.
In addition to Tencel, which helps keep the body cool and dry as it sleeps, these new anti-allergy SMART FIBRES include Purotex. Purotex contains probiotic friendly bacteria which keep house dust mites at bay and reduces allergens for a fresher mattress throughout. This is a major advance in bed technology from Sealy which is green and eco-friendly.
This innovative mattress cover fabric is a successful example of new, green technology which has produced an intelligent and ecologically manufactured material – Purotex. Purotex’s probiotic microflora are incorporated into the fabric as micro-encapsulated inactive spores and they are released by friction between the sleeper’s body and the mattress, whereupon the bacteria activate spontaneously. During this germination process they absorb moisture and eat up the food material present in the fabric, including flakes of skin, dead bacteria and dust mite excretions.
The friendly bacteria grow very rapidly, multiplying by a factor of 100 in a period of 24 hours. In this way they prevent dust mites getting enough food and moisture to sustain themselves. Moulds too are denied a chance to develop. Also, the mass presence of the friendly bacteria prevents harmful or pathogenic bacteria from gaining a foothold in the ticking material. Finally, as a favourable side effect, these new Sealy mattress fibres neutralise unpleasant odours in the mattress.
These fibres have not been chemically treated; their astonishing results are achieved in an entirely natural way. The microflora used consist of friendly micro-organisms that are not genetically modified and are guaranteed non-toxic. The Sealy Smart Fibres meet the most stringent standards which means they are suitable even for mattresses for babies. And in contrast to solutions that make use of antibiotics, noxious bacteria do not become immune to the probiotic bacteria. The probiotic friendly bacteria are also self-regulating: the more dust mites there are in the mattress, the more the friendly bacteria multiply. If there is no more food for them, then about 25% of the bacteria revert to the spore form. The cycle then repeats itself as often as necessary. The bacteria themselves do not produce any excretions. Thanks to the very large number of encapsulated bacteria (the capsules open in a controlled manner over a period of time) the favourable action in new Sealy mattresses is assured for a good ten years.
Sealy beds and mattresses are available from all good furniture retailers both online andoffline (type your postcode into the search box at the bottom of the page to find your nearest stockist). There is a model to suit everyone – size, comfort and budget.
Regarding the roll out of this new fibre technology last year, Neil Robinson, Marketing Director of Sealy UK said “Sealy are delighted once again to offer a further advance in sleep and bed technology which will benefit the thousands of asthma and allergy sufferers here in the UK” and Lindsey McManus, Executive Director, Allergy and Services said “Allergy UK are delighted to announce that we are now working closely with Sealy UK and have endorsed the Allergy Friendly Sleep System with our Seal of Approval. This is a very positive move forward to help people who suffer from a house dust mite allergy sleep better.”
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